Welcome to PHXID, where every home is transformed into a timeless expression of luxury and individuality. Led by Alex, principal designer and CEO, our boutique, woman-led firm is dedicated to curating ultra-luxury interiors in Paradise Valley. Each project begins and ends with a refined, personalized touch—ensuring a seamless, one-on-one experience that prioritizes your comfort, vision, and privacy.
Our close-knit team collaborates with leading local architects and builders, maintaining intentionally limited project volume to deliver impeccable craftsmanship, attentive service, and spectacular results. Whether your home lies within the most exclusive communities or is a hidden retreat, PHXID’s artistry and dedication help your space truly stand apart.
PHXID offers a discreet, start-to-finish design journey, blending innovation, expertise, and extraordinary attention to detail. Your vision inspires every decision. We listen first, develop a deep understanding of your style and aspirations, and then create interiors that honor your individuality and celebrate the finest in design.
From transformative new construction and bold remodels to intimate updates, our full-service firm is trusted for crafting truly one-of-a-kind home environments.
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At PHXID, we believe that exceptional interiors are an experience, not just an outcome. Our process is rooted in collaboration, clear communication, and exquisite taste—so your journey is inspiring and stress-free at every turn.
“Passionate about helping our clients turn their vision for their home into a reality. Our team is dedicated to delivering the highest level of service and excellence in every project we take on with a smooth process.” – PHXID
“In addition to their exceptional design skills, PHXID also prides itself on its exceptional customer service. The firm’s team is responsive, communicative, and always willing to go above and beyond to ensure their clients are satisfied. I applaud this design firm for their excellent job. Looking forward to our next project in Scottsdale AZ. Highly recommend.” – Remodel Client in PV
“Working with PHX Interior Designer has been an absolute pleasure. The team was professional, responsive, and always available to answer my questions and address any concerns in our new home initial consultation. The end result is a house that feels like a home and fits our entire family comfortably.” – New Construction Build Client in PV
Whether you’re envisioning a complete home transformation or a refined update to a single space, PHXID crafts interiors that are breathtaking, comfortable, and personal. Inspired by the beauty of Paradise Valley, every project is a testament to artistry and careful listening.
Ready to experience ultra-luxury and exclusivity in your home?
Schedule your private design consultation with PHXID today and discover a partnership defined by elegance, ease, and inspired living.
What makes PHXID unique among Paradise Valley design firms?
PHXID delivers ultra-luxury homes with care, creativity, and confidentiality—combining national design expertise with the attentive touch of a boutique studio.
How does the process work?
We guide you from initial inspiration through final installation, managing every detail, timeline, and vendor so your experience is effortless.
Can you assist with remodels, new builds, and additions?
Yes, from complete renovations to new construction, we handle projects of every scale with the same dedication to excellence.
How do I get started?
Contact PHXID for your complimentary in-home or virtual consultation, and let us uncover the possibilities for your personal sanctuary.
At PHXID, luxury is not an option—it’s a standard. Embrace a new level of exclusivity and inspired living with Paradise Valley’s trusted partner in elevated interior design.
At PHXID, we understand every project is personal. Our woman-led team brings warmth, vision, and a refined sense of style to each collaboration—delivering interiors that are comfortable, elegant, and unmistakably yours.
Whether you’re planning a complete renovation or refreshing a single room, we take pride in listening first and guiding you through every detail. From the first conversation to the final installation, you’ll experience attentive service, creative solutions, and a process designed to make you feel confident and inspired every step of the way.
Ready to explore the possibilities? Let’s start with a conversation about your needs and how we can help you realize a home that truly reflects who you are. Contact PHXID today to schedule your private design consultation in Paradise Valley.
